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  • Forward Lift®established in 1968, Forward Lift is a leading manufacturer of vehicle lifts for a wide range of customers, including independent repair shops, car dealers, body shops, national accounts, vehicle enthusiasts, hobbyists and heavy-duty truck maintenance facilities. Its products are sold by dedicated distributors and national parts suppliers, including NAPA, CARQUEST and Pep Boys. Below you’ll find our most current news highlighting new product information. Click the links to read more.

Forward Lift, a leading manufacturer of light-duty and heavy-duty vehicle lifts, is marking its 50th anniversary in 2018. As part of the celebration, the brand is rolling out an updated logo and new product-focused advertising and social media campaigns. 

Madison, Ind. (May 3, 2018) – Repair shops walk a fine line when choosing the types of services to perform, the volume of customers they can handle and the types of equipment they purchase. Investing in one or more lifts is one of the biggest decisions a shop owner will make, because lifts are not only a significant budget expenditure, but they must yield a positive return on investment. 


Much like no two shops are alike, not all two-post or four-post lifts are created equal. Choosing the right lift for a new shop or to replace an existing lift can be challenging and time-consuming. To help shop owners evaluate the options, Forward® Lift is offering new free resources, a Two-Post Buyer’s Guide and Four-Post Buyer’s Guide.

Madison, Ind. (June 5, 2017) – Forward Lift’s new DP15 two-post lift is a robust lift for servicing cars, trucks, vans and small buses weighing up to 15,000 pounds. Low-profile two-stage arms with lightweight adapters provide flexibility for spotting and lifting a wide range of vehicles. High-strength heavy-gauge steel symmetrical columns on substantial base plate foundations provide stability and support for years of reliable performance.

Forward Lift’s new EFP8 four-post lift is designed for the car enthusiast with multiple vehicles and limited garage space. The economical lift is the perfect solution for someone who wants a solid, well-built and easy-to-operate four-post lift in order to park one vehicle directly above another, within the available garage space – and the available budget. 


Thursday,September 29,2016

Forward Lift’s new I12PRO two-post lift is a competitively priced lift for servicing cars, pickup trucks and vans. 

Forward Lift’s new FS77 scissor lift is packed with advanced efficiency features that make it a reliable lift for smaller service bays and quick-service tasks. Third-party tested and certified by the Automotive Lift Institute (ALI) to meet industry safety and performance standards, it is available through most national auto parts retailers, as well as from more than 100 authorized Forward Lift distributors in North America.

Wednesday,July 13,2016

The new Forward Lift F10 10,000 lb. capacity two-post lift gives shop owners a versatile two-post lift designed to service a wide variety of vehicles for a low purchase price. The F10 two-post lift comes with one three-stage arm and one two-stage arm on each column, enabling technicians to properly lift a wide range of cars, light trucks, SUVs and vans. 

Thursday,June 09,2016
Forward Lift's new heavy-duty F12 two-post lift is a competitively priced 12,000 lb. capacity two-post lift shops can rely on to service a wide range of vehicles. The Forward Lift F12 has been third-party tested and certified by the Automotive Lift Institute (ALI) to meet industry safety and performance standards. It is available from more than 100 Forward Lift authorized distributors in North America as well as through most national auto parts retailers.
Motorcycle sales peaked in 2005, with nearly 1.1 million sold that year - more than 2013 and 2014 sales combined - according to Ten years later, those bikes that are still on the road increasingly need maintenance. You can easily and cost-effectively equip your shop to work on all these motorcycles with a Forward Lift MCL Motor Cycle Lift.
Forward Lift's new battery-powered CR Series four-post lifts provide faster rise times, more user-friendly features and fewer moving parts to maintain than traditional four-post lifts.
The I10 two-post lift from Forward Lift comes with Spot-Rite three-stage front arms that can position vehicles either symmetrically or asymmetrically
Vehicle Service Group (VSG), a global leader in the  vehicle service industry and an operating company under Dover's (NYSE: DOV)  Engineered Systems segment, announced today that it has named Niclas Ytterdahl as  President
Six more employees of Forward Lift distribution/installation companies have achieved Automotive Lift Institute (ALI) Lift  Inspector Certification so far this year, joining nine others from the inaugural class. 
Forward Lift's new 11,000 lb. capacity ML11 scissor lift  provides all the versatility and ease-of-use of a traditional four-post vehicle lift with a much  narrower footprint.
Forward Lift's nationwide distributor and installer  network now includes nine Automotive Lift Institute (ALI) Certified Lift Inspectors. 
Forward Lift now provides two affordable options for  adding vehicle alignment capabilities to independent repair shop service offerings. 
Forward Lift's extended-height DP10A two-post lift now  includes three inches of additional rise as a standard feature to increase technician work area  and comfort.
Forward's most popular lifts can now be fitted with  optional adjustable frame-contact adapters. These adapters provide fine adjustment  capabilities to better reach manufacturer-recommended lifting points, including situations  where the lift is installed on an uneven floor. The new accessory is compatible with the  Forward Lift DP10A, DP10S and I10 two-post lifts and fits into any of the height extensions  provided with those models.
Forward Lift is expanding its heavy-duty product offering to include its first battery-operated mobile column lifts. The new FCH family of mobile column lifts offers 18,000 pounds of capacity per column in an affordable, portable
package perfect for independent repair facilities.

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